Video Streaming Software Market

Video Streaming Software Market by Offering (Solutions, Services), Streaming Type (Live Streaming, Video-on-Demand Streaming), Deployment Mode, Delivery Channel, Monetization Model, Connected Device, Vertical and Region - Global Forecast to 2029

Report Code: TC 4278 May, 2024, by marketsandmarkets.com

[326 Pages Report] The video streaming software market is expected to grow from USD 13.3 billion in 2024 to USD 29.7 billion by 2029 at a Compound Annual Growth Rate (CAGR) of 17.5% during the forecast period. The global video streaming software market continues to experience robust growth, driven by increasing internet penetration, rapid adoption of smartphones and smart TVs, and the rising demand for on-demand entertainment. The COVID-19 pandemic has further accelerated the growth of this market, as lockdowns and social distancing measures led to a surge in online streaming consumption. However, the market faces economic uncertainties from geopolitical tensions, inflationary pressures, and rising interest rates. Despite these challenges, the market is expected to witness sustained growth in the coming years, driven by technological advancements, expanding content libraries, and the proliferation of subscription-based models.

Technological integration plays a pivotal role in shaping the landscape of the video streaming software market, driving innovation, enhancing user experiences, and expanding the capabilities of streaming platforms. One of the most notable advancements is the integration of artificial intelligence (AI) and machine learning (ML) algorithms, which enable content recommendation, personalization, and predictive analytics. These technologies analyze user behavior, preferences, and viewing patterns to deliver tailored content suggestions, improving engagement and retention rates. Moreover, AI-powered video analytics offer valuable insights into audience demographics, content performance, and advertising effectiveness, empowering streaming services to optimize their offerings and monetization strategies. Additionally, adopting cloud-based infrastructure facilitates scalability, flexibility, and cost-efficiency, allowing streaming platforms to handle large volumes of data and traffic seamlessly. Furthermore, the integration of immersive technologies such as virtual reality (VR) and augmented reality (AR) is poised to revolutionize the streaming experience, offering immersive storytelling and interactive content formats.

Video Streaming Software Market

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Video Streaming Software Market Opportunities

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Recession Impact on the Video Streaming Software Market

The combined impact of the COVID-19 pandemic, the Russia-Ukraine conflict, inflation, and rising interest rates have created significant challenges for the global video streaming software market, particularly amidst economic downturns and recessions. The pandemic initially led to a surge in demand for video streaming services as people turned to digital entertainment and remote work solutions during lockdowns. However, the economic fallout from COVID-19 and geopolitical tensions such as the Russia-Ukraine conflict have created uncertainty and volatility in financial markets. Inflationary pressures and rising interest rates reduced consumer spending and tighter business budgets. As a result, companies may cut back on discretionary expenses, including investments in video streaming software and infrastructure. Additionally, advertising revenues, a key source of income for many streaming platforms, could decline as businesses scale back marketing budgets in response to economic challenges. Thus, the recession has a moderate impact on the global video streaming software market.

Video streaming software market Dynamics

Driver:  Increasing demand for VOD streaming

VOD services allow users to conveniently access a vast content library without adhering to traditional broadcast schedules. This flexibility has led to a surge in demand for VOD streaming platforms, driving the development of innovative video streaming software solutions to meet evolving consumer preferences—the rapid expansion of subscription-based platforms such as Netflix, Amazon Prime Video, and Disney+.

These platforms offer a wide range of on-demand content, including movies, TV shows, documentaries, and original programming. In response to the growing demand for VOD streaming, video streaming software vendors have developed a range of products tailored to the needs of content creators, broadcasters, and streaming platforms. For instance, software solutions such as Brightcove, JW Player, and Kaltura offer comprehensive VOD streaming capabilities, including content management, transcoding, monetization, and analytics. These platforms empower content creators to deliver high-quality on-demand video experiences across various devices and platforms, driving user engagement and revenue generation. Additionally, the adoption of VOD streaming has expanded beyond traditional entertainment to sectors such as education, healthcare, and enterprise. For instance, educational institutions leverage VOD platforms such as  Panopto and Enghouse Systems to deliver online courses and training materials to students and employees,

Restraint: Cost of content creation and issues with Piracy

The cost of creating high-quality video content, including original programming, movies, and TV shows, can be substantial. Content creators and streaming platforms face significant investments in production, licensing, talent acquisition, and marketing to develop compelling content that attracts and retains viewers. These high production costs can act as a barrier to entry for new players in the market and may limit the availability of premium content on streaming platforms.

Additionally, Piracy undermines the revenue potential of legitimate streaming services by offering unauthorized access to copyrighted content for free or at a fraction of the cost. Pirated content deprives content creators of revenue, erodes consumer trust, and undermines the value proposition of licensed streaming services. The proliferation of illegal streaming sites and file-sharing platforms makes it difficult for streaming platforms to combat Piracy effectively, despite efforts to implement digital rights management (DRM) and anti-piracy measures. While technological solutions such as advanced DRM systems and content watermarking can help deter Piracy to some extent, the cost and complexity of implementing these measures can be prohibitive for smaller streaming platforms.

Opportunity: Emergence of 5G technology

5G technology offers significant opportunities for the adoption and evolution of video streaming software, revolutionizing how content is delivered, consumed, and monetized. 5G has ultra-fast download and upload speeds, significantly reducing latency and enabling seamless streaming of high-definition and even 4K video content on mobile devices. For instance, with 5G, users can stream high-quality videos on the go without experiencing buffering or delays, enhancing the overall viewing experience. The support of the 5G edge computing capabilities could revolutionize video streaming by bringing processing power closer to the end user. Streaming platforms can reduce latency and optimize content delivery by deploying edge servers at the network edge, ensuring smooth playback and minimizing buffering; this enables streaming platforms to deliver high-quality video experiences to users in real-time, even in congested network environments. According to a report by Ericsson, it is estimated that 5G subscriptions will reach 3.5 billion by the end of 2026, representing around 40% of all mobile subscriptions. This widespread adoption of 5G technology underscores its significant impact on the video streaming industry, providing ample opportunities for innovation, growth, and enhanced user experiences.

Challenge: Data security and privacy concerns

Video streaming platforms face various security challenges, including content piracy, data breaches, unauthorized access to user data, and malicious attacks targeting streaming infrastructure. Content creators and rights holders are particularly vulnerable to Piracy, as unauthorized distribution of copyrighted content results in financial losses and undermines the integrity of their intellectual property rights. Moreover, collecting and storing user data by streaming platforms raises privacy concerns, as users may risk having their personal information compromised or misused. In response to these threats, streaming platforms and content creators invest in advanced security measures, such as encryption, digital rights management (DRM), watermarking, and content moderation tools, to protect against unauthorized access and Piracy. Additionally, regulatory bodies are increasingly scrutinizing data privacy practices in the streaming industry, leading to stricter compliance requirements and regulations to safeguard user privacy and ensure data security.

Video Streaming Software Market Ecosystem

Top Companies in Video Streaming Software Market

Based on connected devices, the mobile devices segment will record the highest market share in 2024.

Mobile devices have become central to the video streaming software market, with smartphones and tablets as primary platforms for accessing digital content on the go. The Netflix mobile app lets users stream a vast library of movies and TV shows directly on their smartphones or tablets. Users can create personalized profiles, receive recommendations based on their viewing history, and download content for offline viewing, making it a popular choice for mobile streaming. Another instance where TikTok has emerged as a dominant force in short-form video content, with its mobile app allowing users to create, share, and discover short videos ranging from comedy sketches to lip-sync performances. With its addictive feed, personalized recommendations, and viral challenges, TikTok has become a cultural phenomenon, driving significant engagement on mobile devices. Further, wearable devices are increasingly integrated into broader wearable ecosystems, enabling seamless connectivity and interoperability with smartphones, tablets, and smart home devices. For example, smartwatches can control video playback on streaming apps installed on smartphones, providing users with a unified entertainment experience across multiple devices.

Based on streaming type, the live streaming segment will grow at a higher CAGR during the forecast period.

Live streaming is a dynamic and increasingly popular feature within the video streaming software market, offering users the ability allowing users to broadcast real-time video content over the internet to a global audience. This technology has witnessed exponential growth in recent years, fuelled by advancements in internet infrastructure, the proliferation of mobile devices, and the rise of social media platforms. Live streaming has become a dominant force in the digital landscape, with platforms like Twitch, YouTube Live, and Facebook Live experiencing significant user engagement and viewership numbers. For instance, Twitch, a leading live-streaming platform for gamers, reported an average of over 2.45 million concurrent users in 2023. Similarly, YouTube Live has seen a surge in live streaming activity, with content creators and brands leveraging the platform to host live events, product launches, and Q&A sessions. In addition to entertainment and gaming, live streaming has been widely adopted in various other domains, including sports, news, education, and e-commerce. Major sports leagues and broadcasters have embraced live streaming to reach global audiences and enhance fan engagement, with live sports events accounting for a significant portion of online streaming traffic. Moreover, the COVID-19 pandemic has accelerated the adoption of live streaming across industries, as organizations and individuals turned to virtual events and remote communication solutions to maintain connectivity and continuity amidst lockdowns and social distancing measures

Based on region, North America holds the largest market share during the forecast period.

North America is witnessing rapid growth in the video streaming software market due to technological advancement and increasing demand for online streaming content. The large video streaming software industry companies belong to North America, making it the largest provider of solutions, products, and services. North America accounts for a significant share of the global video streaming software market, with key players such as Netflix, Amazon Prime Video, Disney+, Hulu, and others shaping the landscape. Netflix has adopted AI integration to provide personalized experiences to users. Google has come up with CDN tools for media streaming. The US and Canada are the top contributors to the video streaming software market in the region. The new developments and enhancements in video streaming services, such as interactive videos and personalized video content, have increased the demand for video streaming.

According to Bank of America, despite the rising subscription cost, more households are spending over USd 100 monthly on streaming. The percentage of households making monthly streaming payments rose by over four percentage points in January 2024 compared to the same period in 2021. Key factors driving this rapid growth include advancements in personalization and AI technologies, the rising popularity of live streaming, global efforts in content licensing, the adoption of higher quality 4K and 8K streaming, and the evolution of interactive content experiences.

North American Video Streaming Software Market Size, and Share

Key Market Players

The video streaming software market is dominated by a few globally established players such as IBM (US), Brightcove (US), Kaltura (US), Edgio (US), Vimeo (US), Agile Content (Spain), Haivision (Canada), Panopto (US), Enghouse Systems  (Canada), Akamai (US), Netgem Group (France), Dailymotion (France), Hive Streaming (Sweden), Blue Billywig (Netherlands), JW Player (US), Wowza (US), Vbrick (US), movingimage (Germany), VIDIZMO (US), Kollective Technology (US), Dacast (US), MediaPlatform (US), CONTUS TECH. (US), VIXY (Netherlands), uStudio (US), Vidyard (Canada), SproutVideo (US), Castr (Canada), and Muvi (US), among others, are the key vendors that secured video streaming software contracts in the last few years. These vendors have global and local presence in the video streaming software market. The video streaming software market is witnessing significant growth, driven by evolving learning needs, technological advancements, and the increasing adoption of digital streaming solutions across various industries. Vendors are focusing on continuous product innovation to differentiate themselves in the market; this includes developing user-friendly interfaces and incorporating advanced features such as AI-driven live and on-demand video streaming solutions and mobile-based video streaming software solutions to offer enhanced customer service.

Scope of Report

Report Metrics

Details

Market Size Available For Years

2019–2029

Base Year Considered

2023

Forecast Period

2024–2029

Forecast Units

Value (USD Million/Billion)

Segments Covered

Offering, Streaming Type, Deployment Mode, Delivery Channel, Monetization Model, Connected Devices, Vertical, and Region

Regions Covered

North America, Europe, Asia Pacific, Middle East & Africa, and Latin America

Companies Covered

IBM (US), Brightcove (US), Kaltura (US), Edgio (US), Vimeo (US), Agile Content (Spain), Haivision (Canada), Panopto (US), Enghouse Systems  (Canada), Akamai (US), Netgem Group (France), Dailymotion (France), Hive Streaming (Sweden), Blue Billywig (Netherlands), JW Player (US), Wowza (US), Vbrick (US), movingimage (Germany), VIDIZMO (US), Kollective Technology (US), dacast (US), MediaPlatform (US), CONTUS TECH. (US), VIXY (Netherlands), uStudio (US), Vidyard (Canada), SproutVideo (US), Castr (Canada) and Muvi (US).

This research report categorizes the video streaming software market to forecast revenue and analyze trends in each of the following submarkets:

By Offering:
  • Solutions
  • Transcoding & Endcoding
  • Video Hosting
  • Video Content Management
  • Video Analytics
  • Video Security
  • Other Solutions
  • Services
  • Professional Services
  • Consulting
  • Integration & Implementation
  • Support & Maintenance
  • Managed Services
By Streaming Type:
  • Live Streaming
  • Video-On-Demand Streaming
By Monetization Model:
  • Subscription-Based
  • Advertising-Based
  • Transaction-Based
By Deployment Mode:
  • Cloud
  • On-premises
By Connected Devices:
  • Streaming Sticks & Media Players
  • Mobile Devices
  • Other Devices
By Delivery Channel:
  • Web-based Delivery
  • Mobile App Delivery
By Vertical:
  • Media & Entertainment
  • BFSI
  • Academia & Education
  • Healthcare
  • Government
  • Other Verticals
By Region:
  • North America
    • United States
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • Rest of Asia Pacific
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of the Middle East & Africa
  • Latin America
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America     

Recent Developments:

  • In April 2024, Accedo and Brightcove, with Al Sharqiya Group, launched Iraq's first SVOD platform to enhance the 1001 OTT service, offering ad-free premium content alongside live linear channels. Initially an AVOD service, 1001 caters to global Arabic-speaking audiences with localized content in Arabic and English, featuring collaborations with OSN+, Rotana, and StarzPlay to deliver an extensive on-demand catalog. This partnership pioneers innovative, customer-centric media solutions in the Middle East.
  • In 2023, Kaltura's Cloud TV and Streaming Platform launched enhancements for its TV operators and media customers, improving user experience and boosting revenue with personalized add-ons. These enhancements include Business Insight for data-driven decisions, Shop-in-Shop for content management, and advanced monitoring tools for real-time system control, empowering customers to expand services and drive revenue growth in cloud TV.
  • In January 2023, IBM announced enhancements to its video streaming software, including features such as customizing event registration forms with dynamic fields based on user selections and improving data collection. Update published event registration forms seamlessly without unpublishing them first, ensuring uninterrupted registration processes.
  • In June 2022, Edgio announced the successful completion of Limelight's acquisition of Edgecast. The combined company operates as Edgio, delivering significantly increased scale and scope with diversified revenue across products, clients, geographies, and channels and an expanded total addressable market of USD 40 billion.

Frequently Asked Questions (FAQ):

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TABLE OF CONTENTS
 
1 INTRODUCTION (Page No. - 36)
    1.1 STUDY OBJECTIVES 
    1.2 MARKET DEFINITION 
           1.2.1 INCLUSIONS AND EXCLUSIONS
    1.3 MARKET SCOPE 
           1.3.1 MARKET SEGMENTATION
           1.3.2 REGIONS COVERED
           1.3.3 YEARS CONSIDERED
    1.4 CURRENCY CONSIDERED 
           TABLE 1 USD EXCHANGE RATES, 2019–2023
    1.5 STAKEHOLDERS 
    1.6 SUMMARY OF CHANGES 
           1.6.1 RECESSION IMPACT
 
2 RESEARCH METHODOLOGY (Page No. - 42)
    2.1 RESEARCH APPROACH 
           FIGURE 1 VIDEO STREAMING SOFTWARE MARKET: RESEARCH DESIGN
           2.1.1 SECONDARY DATA
           2.1.2 PRIMARY DATA
                    2.1.2.1 Breakup of primary interviews
                    2.1.2.2 Key industry insights
    2.2 MARKET BREAKUP AND DATA TRIANGULATION 
           FIGURE 2 MARKET: MARKET BREAKUP AND DATA TRIANGULATION
    2.3 MARKET SIZE ESTIMATION 
           FIGURE 3 MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES
           2.3.1 TOP-DOWN APPROACH
                    FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH
           2.3.2 BOTTOM-UP APPROACH
                    FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH
                    FIGURE 6 MARKET: RESEARCH FLOW
           2.3.3 MARKET ESTIMATION APPROACHES
                    FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY: SUPPLY-SIDE ANALYSIS
                    FIGURE 8 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH FROM SUPPLY SIDE - COLLECTIVE REVENUE OF VENDORS
                    FIGURE 9 BOTTOM-UP APPROACH FROM SUPPLY SIDE: COLLECTIVE REVENUE OF VENDORS
                    FIGURE 10 DEMAND-SIDE APPROACH: VIDEO STREAMING SOFTWARE MARKET
    2.4 MARKET FORECAST 
           TABLE 2 FACTOR ANALYSIS
    2.5 RECESSION IMPACT ON VIDEO STREAMING SOFTWARE MARKET 
    2.6 RESEARCH ASSUMPTIONS 
    2.7 RESEARCH LIMITATIONS 
 
3 EXECUTIVE SUMMARY (Page No. - 57)
    TABLE 3 VIDEO STREAMING SOFTWARE MARKET SIZE AND GROWTH, 2019–2023 (USD MILLION, Y-O-Y %) 
    TABLE 4 MARKET SIZE AND GROWTH, 2024–2029 (USD MILLION, Y-O-Y %) 
    FIGURE 11 GLOBAL MARKET TO WITNESS SIGNIFICANT GROWTH 
    3.1 OVERVIEW OF RECESSION IMPACT 
           FIGURE 12 NORTH AMERICA TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD
           FIGURE 13 FASTEST-GROWING SEGMENTS OF VIDEO STREAMING SOFTWARE MARKET
 
4 PREMIUM INSIGHTS (Page No. - 62)
    4.1 OVERVIEW OF VIDEO STREAMING SOFTWARE MARKET 
           FIGURE 14 GROWING DEMAND FOR STREAMING SERVICES TO DRIVE MARKET GROWTH
    4.2 MARKET, BY OFFERING, 2024 VS. 2029 
           FIGURE 15 SOLUTIONS SEGMENT TO ACCOUNT FOR LARGER MARKET SHARE DURING FORECAST PERIOD
    4.3 MARKET, BY STREAMING TYPE, 2024 VS. 2029 
           FIGURE 16 VIDEO-ON-DEMAND STREAMING SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD
    4.4 MARKET, BY DEPLOYMENT MODE, 2024 VS. 2029 
           FIGURE 17 CLOUD SEGMENT TO ACCOUNT FOR LARGER MARKET SHARE DURING FORECAST PERIOD
    4.5 VIDEO STREAMING SOFTWARE MARKET, BY DELIVERY CHANNEL, 2024 VS. 2029 
           FIGURE 18 WEB-BASED DELIVERY SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD
    4.6 MARKET, BY MONETIZATION MODEL, 2024 VS. 2029 
           FIGURE 19 SUBSCRIPTION-BASED SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD
    4.7 MARKET, BY CONNECTED DEVICE, 2024 VS. 2029 
           FIGURE 20 MOBILE DEVICES SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD
    4.8 MARKET, BY VERTICAL, 2024 VS. 2029 
           FIGURE 21 MEDIA & ENTERTAINMENT SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD
    4.9 VIDEO STREAMING SOFTWARE MARKET: REGIONAL SCENARIO, 2024–2029 
           FIGURE 22 ASIA PACIFIC TO EMERGE AS BEST MARKET FOR INVESTMENT IN NEXT FIVE YEARS
 
5 VIDEO STREAMING SOFTWARE MARKET OVERVIEW AND INDUSTRY TRENDS (Page No. - 67)
    5.1 INTRODUCTION 
    5.2 MARKET DYNAMICS 
           FIGURE 23 VIDEO STREAMING SOFTWARE MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES
           5.2.1 DRIVERS
                    5.2.1.1 Growing penetration of mobile devices with high internet usage
                    5.2.1.2 Increasing demand for VOD streaming
                    5.2.1.3 Rising technological advancements in AI and ML
                    5.2.1.4 Growing requirement for video transcoding
                    5.2.1.5 Rising demand for high-quality videos
           5.2.2 RESTRAINTS
                    5.2.2.1 High cost of content creation and issues with piracy
           5.2.3 OPPORTUNITIES
                    5.2.3.1 Emergence of 5G technology
                    5.2.3.2 Growing demand for real-time video services
                    5.2.3.3 Optimization of network bandwidth
           5.2.4 CHALLENGES
                    5.2.4.1 Data security and privacy concerns
                    5.2.4.2 Challenges associated with compatibility and integration
    5.3 CASE STUDY ANALYSIS 
           TABLE 5 SEVEN WEST MEDIA UTILIZED AKAMAI’S INFRASTRUCTURE TO DELIVER VIDEO EXPERIENCE TO USERS
           TABLE 6 BYUTV ACHIEVED CONTENT MANAGEMENT AND DRM TRANSFORMATION WITH UPLYNK
           TABLE 7 LOUIS VUITTON ENHANCED ITS BUYING EXPERIENCE WITH VIDIZMO ENTERPRISETUBE
           TABLE 8 STUDEO GROUP TRANSFORMED MARKETING STRATEGIES USING DACAST STREAMING TECHNOLOGY
           TABLE 9 BBC UTILIZED VIDYARD TO GAIN CLIENT ACCOUNTS AND SCALE BUSINESS OPERATIONS
           TABLE 10 ALLERHANDE UTILIZED BLUE BILLYWIG TO ENGAGE WITH VIEWERS
    5.4 SUPPLY CHAIN ANALYSIS 
           FIGURE 24 MARKET: SUPPLY CHAIN ANALYSIS
    5.5 ECOSYSTEM ANALYSIS 
           FIGURE 25 MARKET: ECOSYSTEM MARKET/MAP
           TABLE 11 MARKET: ROLE IN ECOSYSTEM
    5.6 TECHNOLOGIES 
           5.6.1 KEY TECHNOLOGIES
                    5.6.1.1 Video Compression & Encoding
                    5.6.1.2 Transcoding & Transmuxing
                    5.6.1.3 Adaptive Bitrate Streaming
                    5.6.1.4 Content Delivery Networks (CDN)
                    5.6.1.5 WebRTC and Real-time Collaboration
                    5.6.1.6 Security & Digital Rights Management
           5.6.2 COMPLEMENTARY TECHNOLOGIES
                    5.6.2.1 AI/ML
                    5.6.2.2 Cloud Computing
                    5.6.2.3 Hybrid & Multi-cloud
                    5.6.2.4 AR/VR
           5.6.3 ADJACENT TECHNOLOGIES
                    5.6.3.1 Internet of Things (IoT)
                    5.6.3.2 5G & Edge Computing
                    5.6.3.3 Blockchain
    5.7 PRICING ANALYSIS 
           5.7.1 AVERAGE SELLING PRICE (ASP) TREND OF KEY PLAYERS, BY DEPLOYMENT MODE
                    FIGURE 26 AVERAGE SELLING PRICE TREND, BY VIDEO STREAMING TYPE
                    TABLE 12 INDICATIVE PRICING ANALYSIS, BY OFFERING
    5.8 PATENT ANALYSIS 
           FIGURE 27 NUMBER OF PATENTS PUBLISHED, 2013–2023
           FIGURE 28 TOP 5 PATENT OWNERS (GLOBAL)
           TABLE 13 TOP 10 PATENT APPLICANTS (US)
    5.9 PORTER’S FIVE FORCES ANALYSIS 
           FIGURE 29 VIDEO STREAMING SOFTWARE MARKET: PORTER’S FIVE FORCES ANALYSIS
           TABLE 14 MARKET: PORTER’S FIVE FORCES ANALYSIS
           5.9.1 THREAT OF NEW ENTRANTS
           5.9.2 THREAT OF SUBSTITUTES
           5.9.3 BARGAINING POWER OF BUYERS
           5.9.4 BARGAINING POWER OF SUPPLIERS
           5.9.5 INTENSITY OF COMPETITIVE RIVALRY
    5.10 REGULATORY LANDSCAPE 
           5.10.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 15 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 16 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 17 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 18 REST OF THE WORLD: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
           5.10.2 REGULATIONS, BY REGION
    5.11 TRENDS AND DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES 
                    FIGURE 30 TRENDS AND DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES IN MARKET
    5.12 KEY STAKEHOLDERS AND BUYING CRITERIA 
           5.12.1 KEY STAKEHOLDERS IN BUYING PROCESS
                    FIGURE 31 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR VERTICALS
                    TABLE 19 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR LEADING VERTICALS
           5.12.2 BUYING CRITERIA
                    FIGURE 32 KEY BUYING CRITERIA FOR TOP THREE VERTICALS
                    TABLE 20 KEY BUYING CRITERIA FOR TOP VERTICALS
    5.13 BUSINESS MODEL ANALYSIS 
           5.13.1 SUBSCRIPTION-BASED MODEL
           5.13.2 LICENSE-BASED MODEL
           5.13.3 FREEMIUM MODEL
    5.14 KEY CONFERENCES AND EVENTS, 2024–2025 
                    TABLE 21 MARKET: LIST OF KEY CONFERENCES AND EVENTS, 2024–2025
    5.15 INVESTMENT AND FUNDING SCENARIO 
                    FIGURE 33 INVESTMENT AND FUNDING SCENARIO OF LEADING VIDEO STREAMING SOFTWARE VENDORS
    5.16 MARKET: TYPES OF VIDEOS 
           5.16.1 LIVE ACTION VIDEOS
           5.16.2 ANIMATED VIDEOS
           5.16.3 EXPLAINER VIDEOS
           5.16.4 TUTORIAL & HOW-TO VIDEOS
           5.16.5 TESTIMONIAL & CASE STUDY VIDEOS
           5.16.6 BRAND STORYTELLING VIDEOS
           5.16.7 PRODUCT DEMO VIDEOS
           5.16.8 INTERVIEW AND Q&A VIDEOS
           5.16.9 EVENT HIGHLIGHTS & RECAP VIDEOS
                    5.16.10 BEHIND-THE-SCENES VIDEOS
                    5.16.11 INTERACTIVE VIDEOS
                    5.16.12 360° & VR VIDEOS
 
6 VIDEO STREAMING SOFTWARE MARKET, BY OFFERING (Page No. - 97)
    6.1 INTRODUCTION 
           FIGURE 34 SOLUTIONS SEGMENT TO HOLD LARGER MARKET SIZE DURING FORECAST PERIOD
           6.1.1 OFFERING: MARKET DRIVERS
                    TABLE 22 MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                    TABLE 23 MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                    FIGURE 35 VIDEO ANALYTICS SEGMENT TO RECORD HIGHEST CAGR
    6.2 SOLUTIONS 
           6.2.1 NEED TO MANAGE VIDEO CONTENT DELIVERY TO DRIVE DEMAND FOR SOLUTIONS
                    TABLE 24 MARKET, BY SOLUTION, 2019–2023 (USD MILLION)
                    TABLE 25 MARKET, BY SOLUTION,2024–2029 (USD MILLION)
                    TABLE 26 SOLUTIONS: MARKET, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 27 SOLUTIONS: VIDEO STREAMING SOFTWARE MARKET, BY REGION, 2024–2029 (USD MILLION)
           6.2.2 TRANSCODING & ENCODING
                    6.2.2.1 Need to deliver high-quality video streams to drive demand for transcoding & encoding
                               TABLE 28 TRANSCODING & ENCODING: MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 29 TRANSCODING & ENCODING: MARKET, BY REGION, 2024–2029 (USD MILLION)
           6.2.3 VIDEO CONTENT MANAGEMENT
                    6.2.3.1 Need to manage entire lifecycle of video content to drive growth of this segment
                               TABLE 30 VIDEO CONTENT MANAGEMENT: MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 31 VIDEO CONTENT MANAGEMENT: MARKET, BY REGION, 2024–2029 (USD MILLION)
           6.2.4 VIDEO HOSTING
                    6.2.4.1 Need for scalable infrastructure to manage large amount of video content to drive demand for video hosting
                               TABLE 32 VIDEO HOSTING: VIDEO STREAMING SOFTWARE MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 33 VIDEO HOSTING: MARKET, BY REGION, 2024–2029 (USD MILLION)
           6.2.5 VIDEO ANALYTICS
                    6.2.5.1 Video analytics enable to understand audience preferences
                               TABLE 34 VIDEO ANALYTICS: MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 35 VIDEO ANALYTICS: MARKET, BY REGION, 2024–2029 (USD MILLION)
           6.2.6 VIDEO SECURITY
                    6.2.6.1 Need to ensure security of video content delivered online to drive market growth
                               TABLE 36 VIDEO SECURITY: MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 37 VIDEO SECURITY: MARKET, BY REGION, 2024–2029 (USD MILLION)
           6.2.7 OTHER SOLUTIONS
                    TABLE 38 OTHER SOLUTIONS: MARKET, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 39 OTHER SOLUTIONS: MARKET, BY REGION, 2024–2029 (USD MILLION)
    6.3 SERVICES 
           6.3.1 NEED FOR CONTINUOUS BUSINESS IMPROVEMENT TO DRIVE DEMAND FOR SERVICES
                    FIGURE 36 PROFESSIONAL SERVICES TO HOLD LARGEST MARKET SHARE IN 2024
                    TABLE 40 MARKET, BY SERVICE, 2019–2023 (USD MILLION)
                    TABLE 41 VIDEO STREAMING SOFTWARE MARKET, BY SERVICE, 2024–2029 (USD MILLION)
                    TABLE 42 SERVICES: MARKET, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 43 SERVICES: MARKET, BY REGION, 2024–2029 (USD MILLION)
           6.3.2 PROFESSIONAL SERVICES
                    TABLE 44 MARKET, BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION)
                    TABLE 45 MARKET, BY PROFESSIONAL SERVICE, 2024–2029 (USD MILLION)
                    TABLE 46 PROFESSIONAL SERVICES: VIDEO STREAMING SOFTWARE MARKET, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 47 PROFESSIONAL SERVICES: MARKET, BY REGION, 2024–2029 (USD MILLION)
                    6.3.2.1 Integration & implementation
                               6.3.2.1.1 Need for trained professionals for implementation of video streaming software to drive growth
                               TABLE 48 INTEGRATION & IMPLEMENTATION: MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 49 INTEGRATION & IMPLEMENTATION: MARKET, BY REGION, 2024–2029 (USD MILLION)
                    6.3.2.2 Consulting
                               6.3.2.2.1 Consulting services to help businesses in video streaming software industry to stay competitive
                               TABLE 50 CONSULTING: MARKET, BY REGION, 2019–2023 (USD MILLION
                               TABLE 51 CONSULTING: VIDEO STREAMING SOFTWARE MARKET, BY REGION, 2024–2029 (USD MILLION)
                    6.3.2.3 Support & maintenance
                               6.3.2.3.1 Support & maintenance services to ensure reliable and secure operation of video streaming software
                               TABLE 52 SUPPORT & MAINTENANCE: MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 53 SUPPORT & MAINTENANCE: MARKET, BY REGION, 2024–2029 (USD MILLION)
           6.3.3 MANAGED SERVICES
                    6.3.3.1 Managed service providers to monitor and optimize system performance
                               TABLE 54 MANAGED SERVICES: MARKET, BY REGION, 2019–2023 (USD MILLION)
                               TABLE 55 MANAGED SERVICES: MARKET, BY REGION, 2024–2029 (USD MILLION)
 
7 VIDEO STREAMING SOFTWARE MARKET, BY STREAMING TYPE (Page No. - 116)
    7.1 INTRODUCTION 
           7.1.1 STREAMING TYPE: MARKET DRIVERS
                    FIGURE 37 LIVE STREAMING TO RECORD HIGHER CAGR DURING FORECAST PERIOD
                    TABLE 56 MARKET, BY STREAMING TYPE, 2019–2023 (USD MILLION)
                    TABLE 57 MARKET, BY STREAMING TYPE, 2024–2029 (USD MILLION)
    7.2 LIVE STREAMING 
           7.2.1 GROWTH OF SOCIAL MEDIA PLATFORMS TO DRIVE DEMAND FOR LIVE STREAMING
                    TABLE 58 LIVE STREAMING: MARKET, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 59 LIVE STREAMING: MARKET, BY REGION, 2024–2029 (USD MILLION)
           7.2.2 LIVE EVENTS
           7.2.3 WEBINARS
           7.2.4 VIRTUAL CONFERENCES
           7.2.5 SPORTING EVENTS
           7.2.6 NEW BROADCASTING
    7.3 VIDEO-ON-DEMAND STREAMING 
           7.3.1 CONVENIENCE AND FLEXIBILITY OFFERED BY VOD SERVICES TO DRIVE DEMAND
                    TABLE 60 VIDEO-ON-DEMAND STREAMING: MARKET, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 61 VIDEO-ON-DEMAND STREAMING: VIDEO STREAMING SOFTWARE MARKET, BY REGION, 2024–2029 (USD MILLION)
           7.3.2 VIDEO LIBRARIES
           7.3.3 PRE-RECORDED VIDEOS
           7.3.4 EDUCATIONAL CONTENT
           7.3.5 ENTERTAINMENT CONTENT
           7.3.6 PRODUCT DEMOS
           7.3.7 TRAINING VIDEOS
 
8 VIDEO STREAMING SOFTWARE MARKET , BY DEPLOYMENT MODE (Page No. - 123)
    8.1 INTRODUCTION 
           8.1.1 DEPLOYMENT MODE: MARKET DRIVERS
                    FIGURE 38 CLOUD SEGMENT TO RECORD HIGHER CAGR DURING FORECAST PERIOD
                    TABLE 62 MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                    TABLE 63 MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
    8.2 ON-PREMISES 
           8.2.1 NEED FOR GREATER CONTROL OVER VIDEO STREAMING PROCESSES TO DRIVE DEMAND FOR ON-PREMISE DEPLOYMENT
                    TABLE 64 ON-PREMISES: MARKET, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 65 ON-PREMISES: MARKET, BY REGION, 2024–2029 (USD MILLION)
    8.3 CLOUD 
           8.3.1 NEED TO DELIVER HIGH-QUALITY VIDEO CONTENT TO DRIVE DEMAND FOR CLOUD DEPLOYMENT
                    TABLE 66 CLOUD: MARKET, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 67 CLOUD: MARKET, BY REGION, 2024–2029 (USD MILLION)
 
9 VIDEO STREAMING SOFTWARE MARKET, BY DELIVERY CHANNEL (Page No. - 128)
    9.1 INTRODUCTION 
           9.1.1 DELIVERY CHANNEL: MARKET DRIVERS
                    FIGURE 39 MOBILE APP DELIVERY TO RECORD HIGHER CAGR DURING FORECAST PERIOD
                    TABLE 68 MARKET, BY DELIVERY CHANNEL, 2019–2023 (USD MILLION)
                    TABLE 69 MARKET, BY DELIVERY CHANNEL, 2024–2029 (USD MILLION)
    9.2 WEB-BASED DELIVERY 
           9.2.1 GROWING DEMAND FOR VOD STREAMING TO DRIVE MARKET GROWTH
                    TABLE 70 WEB-BASED DELIVERY: MARKET, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 71 WEB-BASED DELIVERY: VIDEO STREAMING SOFTWARE MARKET, BY REGION, 2024–2029 (USD MILLION)
           9.2.2 BROWSER-BASED STREAMING
           9.2.3 WEB APPLICATIONS
           9.2.4 EMBEDDED PLAYERS
    9.3 MOBILE APP DELIVERY 
           9.3.1 ADVANCEMENTS IN MOBILE TECHNOLOGY TO DRIVE GROWTH OF THIS SEGMENT
                    TABLE 72 MOBILE APP DELIVERY: MARKET, BY REGION, 2019–2023 (USD MILLION)
                    TABLE 73 MOBILE APP DELIVERY: MARKET, BY REGION, 2024–2029 (USD MILLION)
           9.3.2 IOS APPS
           9.3.3 ANDROID APPS
           9.3.4 CROSS PLATFORMS APPS
 
10 VIDEO STREAMING SOFTWARE MARKET, BY MONETIZATION MODEL (Page No. - 134)
     10.1 INTRODUCTION 
             10.1.1 MONETIZATION MODEL: MARKET DRIVERS
                       FIGURE 40 SUBSCRIPTION-BASED SEGMENT TO RECORD HIGHEST CAGR DURING FORECAST PERIOD
                       TABLE 74 MARKET, BY MONETIZATION MODEL, 2019–2023 (USD MILLION)
                       TABLE 75 MARKET, BY MONETIZATION MODEL, 2024–2029 (USD MILLION)
     10.2 SUBSCRIPTION-BASED 
             10.2.1 GROWING ADOPTION OF OTT PLATFORMS TO DRIVE DEMAND FOR SUBSCRIPTION-BASED MODELS
                       TABLE 76 SUBSCRIPTION-BASED: MARKET, BY REGION, 2019–2023 (USD MILLION)
                       TABLE 77 SUBSCRIPTION-BASED: MARKET, BY REGION, 2024–2029 (USD MILLION)
             10.2.2 MONTHLY SUBSCRIPTIONS
             10.2.3 TIERED PRICING PLANS
             10.2.4 FREEMIUM MODELS
             10.2.5 USAGE-BASED BILLING
     10.3 TRANSACTION-BASED 
             10.3.1 NEED FOR LOW-COST VIDEO STREAMING TO PROPEL DEMAND FOR TRANSACTION-BASED MODELS
                       TABLE 78 TRANSACTION-BASED: MARKET, BY REGION, 2019–2023 (USD MILLION)
                       TABLE 79 TRANSACTION-BASED: VIDEO STREAMING SOFTWARE MARKET, BY REGION, 2024–2029 (USD MILLION)
             10.3.2 PAY PER DOWNLOAD
             10.3.3 VIDEO RENTALS
             10.3.4 VIDEO PURCHASES
             10.3.5 DIGITAL GOODS SALES
             10.3.6 IN-APP PURCHASES
     10.4 ADVERTISING-BASED 
             10.4.1 NEED FOR FREE ACCESS TO CONTENT TO DRIVE DEMAND FOR ADVERTISING-BASED MODELS
                       TABLE 80 ADVERTISING-BASED: MARKET, BY REGION, 2019–2023 (USD MILLION)
                       TABLE 81 ADVERTISING-BASED: MARKET, BY REGION, 2024–2029 (USD MILLION)
             10.4.2 PRE-ROLL ADS
             10.4.3 MID-ROLL ADS
             10.4.4 DISPLAY ADS
             10.4.5 SPONSORSHIP OPPORTUNITIES
 
11 VIDEO STREAMING SOFTWARE MARKET, BY CONNECTED DEVICE (Page No. - 142)
     11.1 INTRODUCTION 
             11.1.1 CONNECTED DEVICE: MARKET DRIVERS
                       FIGURE 41 OTHER DEVICES TO RECORD HIGHEST CAGR DURING FORECAST PERIOD
                       TABLE 82 MARKET, BY CONNECTED DEVICE, 2019–2023 (USD MILLION)
                       TABLE 83 MARKET, BY CONNECTED DEVICE, 2024–2029 (USD MILLION)
     11.2 STREAMING STICKS & MEDIA PLAYERS 
             11.2.1 NEED TO DELIVER IMMERSIVE ENTERTAINMENT EXPERIENCES TO DRIVE DEMAND FOR THESE DEVICES
                       TABLE 84 STREAMING STICKS & MEDIA PLAYERS: VIDEO STREAMING SOFTWARE MARKET, BY REGION, 2019–2023 (USD MILLION)
                       TABLE 85 STREAMING STICKS & MEDIA PLAYERS: MARKET, BY REGION, 2024–2029 (USD MILLION)
             11.2.2 SET-TOP BOXES
             11.2.3 STREAMING STICKS
             11.2.4 SMART TVS
             11.2.5 GAMING CONSOLES
             11.2.6 MEDIA PLAYERS
     11.3 MOBILE DEVICES 
             11.3.1 GROWING ADOPTION OF MOBILE DEVICES TO SUPPORT MARKET GROWTH
                       TABLE 86 MOBILE DEVICES: MARKET, BY REGION, 2019–2023 (USD MILLION)
                       TABLE 87 MOBILE DEVICES: MARKET, BY REGION, 2024–2029 (USD MILLION)
             11.3.2 SMARTPHONES
             11.3.3 TABLETS
             11.3.4 LAPTOPS
             11.3.5 WEARABLE DEVICES
     11.4 OTHER DEVICES 
               TABLE 88 OTHER DEVICES: VIDEO STREAMING SOFTWARE MARKET, BY REGION, 2019–2023 (USD MILLION)
               TABLE 89 OTHER DEVICES: MARKET, BY REGION, 2024–2029 (USD MILLION)
 
12 VIDEO STREAMING SOFTWARE MARKET, BY VERTICAL (Page No. - 149)
     12.1 INTRODUCTION 
             12.1.1 VERTICAL: MARKET DRIVERS
                       FIGURE 42 HEALTHCARE SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
                       TABLE 90 VIDEO STREAMING SOFTWARE MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                       TABLE 91 VIDEO STREAMING SOFTWARE MARKET, BY VERTICAL, 2024–2029 (USD MILLION)
     12.2 MEDIA & ENTERTAINMENT 
             12.2.1 INCREASING EMPHASIS ON ENHANCING CUSTOMER EXPERIENCES TO DRIVE GROWTH IN MEDIA & ENTERTAINMENT VERTICAL
             12.2.2 CONTENT MONETIZATION
             12.2.3 LIVE BROADCASTING
             12.2.4 VOD SERVICES
                       TABLE 92 MEDIA & ENTERTAINMENT: MARKET, BY REGION, 2019–2023 (USD MILLION)
                       TABLE 93 MEDIA & ENTERTAINMENT: MARKET, BY REGION, 2024–2029 (USD MILLION)
     12.3 BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) 
             12.3.1 NEED FOR ENHANCED CORPORATE COMMUNICATIONS TO DRIVE GROWTH OF THIS SEGMENT
             12.3.2 CUSTOMER SERVICE
             12.3.3 TRAINING & DEVELOPMENT
             12.3.4 EDUCATION & MARKETING
             12.3.5 CORPORATE COMMUNICATIONS
                       TABLE 94 BFSI: MARKET, BY REGION, 2019–2023 (USD MILLION)
                       TABLE 95 BFSI: VIDEO STREAMING SOFTWARE MARKET, BY REGION, 2024–2029 (USD MILLION)
     12.4 ACADEMIA & EDUCATION 
             12.4.1 REMOTE COLLABORATION AND ENGAGEMENT AMONG STUDENTS TO DRIVE DEMAND FOR VIDEO STREAMING SOFTWARE
             12.4.2 ONLINE CLASSES
             12.4.3 DISTANCE LEARNING
             12.4.4 LIVE EVENTS & WEBINARS
             12.4.5 TRAINING & DEVELOPMENT
                       TABLE 96 ACADEMIA & EDUCATION: MARKET, BY REGION, 2019–2023 (USD MILLION)
                       TABLE 97 ACADEMIA & EDUCATION: MARKET, BY REGION, 2024–2029 (USD MILLION)
     12.5 HEALTHCARE 
             12.5.1 GROWING ADOPTION OF REMOTE CONSULTATIONS BY HEALTHCARE INSTITUTIONS TO DRIVE DEMAND FOR VIDEO STREAMING SOFTWARE
             12.5.2 MEDICAL EDUCATION & TRAINING
             12.5.3 REMOTE PATIENT MONITORING
             12.5.4 HEALTH EDUCATION & PATIENT ENGAGEMENT
             12.5.5 MEDICAL CONFERENCES & EVENTS
                       TABLE 98 HEALTHCARE: MARKET, BY REGION, 2019–2023 (USD MILLION)
                       TABLE 99 HEALTHCARE: VIDEO STREAMING SOFTWARE MARKET, BY REGION, 2024–2029 (USD MILLION)
     12.6 GOVERNMENT 
             12.6.1 EXPONENTIAL GROWTH IN DIGITALIZATION OF SECTOR TO DRIVE MARKET
             12.6.2 PUBLIC EDUCATION & AWARENESS
             12.6.3 VIRTUAL GOVERNMENT SERVICES & E-GOVERNMENT PLATFORMS
             12.6.4 TRAINING & PROFESSIONAL DEVELOPMENT
             12.6.5 GOVERNMENT CONFERENCES & EVENTS
                       TABLE 100 GOVERNMENT: MARKET, BY REGION, 2019–2023 (USD MILLION)
                       TABLE 101 GOVERNMENT: MARKET, BY REGION, 2024–2029 (USD MILLION)
     12.7 OTHER VERTICALS 
               TABLE 102 OTHER VERTICALS: MARKET, BY REGION, 2019–2023 (USD MILLION)
               TABLE 103 OTHER VERTICALS: MARKET, BY REGION, 2024–2029 (USD MILLION)
 
13 VIDEO STREAMING SOFTWARE MARKET, BY REGION (Page No. - 162)
     13.1 INTRODUCTION 
               FIGURE 43 NORTH AMERICA TO HOLD LARGEST SHARE IN MARKET
               TABLE 104 MARKET, BY REGION, 2019–2023 (USD MILLION)
               TABLE 105 MARKET, BY REGION, 2024–2029 (USD MILLION)
     13.2 NORTH AMERICA 
             13.2.1 NORTH AMERICA: VIDEO STREAMING SOFTWARE MARKET DRIVERS
             13.2.2 NORTH AMERICA: RECESSION IMPACT
                       FIGURE 44 NORTH AMERICA: MARKET SNAPSHOT
                       TABLE 106 NORTH AMERICA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 107 NORTH AMERICA: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                       TABLE 108 NORTH AMERICA: MARKET, BY SOLUTION, 2019–2023 (USD MILLION)
                       TABLE 109 NORTH AMERICA: MARKET, BY SOLUTION, 2024–2029 (USD MILLION)
                       TABLE 110 NORTH AMERICA: MARKET, BY SERVICE, 2019–2023 (USD MILLION)
                       TABLE 111 NORTH AMERICA: MARKET, BY SERVICE, 2024–2029 (USD MILLION)
                       TABLE 112 NORTH AMERICA: VIDEO STREAMING SOFTWARE MARKET, BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION)
                       TABLE 113 NORTH AMERICA: MARKET, BY PROFESSIONAL SERVICE, 2024–2029 (USD MILLION)
                       TABLE 114 NORTH AMERICA: MARKET, BY STREAMING TYPE, 2019–2023 (USD MILLION)
                       TABLE 115 NORTH AMERICA: MARKET, BY STREAMING TYPE, 2024–2029 (USD MILLION)
                       TABLE 116 NORTH AMERICA: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 117 NORTH AMERICA: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
                       TABLE 118 NORTH AMERICA: MARKET, BY DELIVERY CHANNEL, 2019–2023 (USD MILLION)
                       TABLE 119 NORTH AMERICA: MARKET, BY DELIVERY CHANNEL, 2024–2029 (USD MILLION)
                       TABLE 120 NORTH AMERICA: MARKET, BY MONETIZATION MODEL, 2019–2023 (USD MILLION
                       TABLE 121 NORTH AMERICA: MARKET, BY MONETIZATION MODEL, 2024–2029 (USD MILLION)
                       TABLE 122 NORTH AMERICA: MARKET, BY CONNECTED DEVICE, 2019–2023 (USD MILLION)
                       TABLE 123 NORTH AMERICA: MARKET, BY CONNECTED DEVICE, 2024–2029 (USD MILLION)
                       TABLE 124 NORTH AMERICA: VIDEO STREAMING SOFTWARE MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                       TABLE 125 NORTH AMERICA: MARKET, BY VERTICAL, 2024–2029 (USD MILLION)
                       TABLE 126 NORTH AMERICA: MARKET, BY COUNTRY, 2019–2023 (USD MILLION)
                       TABLE 127 NORTH AMERICA: MARKET, BY COUNTRY, 2024–2029 (USD MILLION)
             13.2.3 US
                       13.2.3.1 Increasing number of video streaming service providers in US to drive market growth
                                   TABLE 128 US: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 129 US: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 130 US: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 131 US: VIDEO STREAMING SOFTWARE MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.2.4 CANADA
                       13.2.4.1 Technological availability and government support for adoption of online video platforms to drive market growth in Canada
                                   TABLE 132 CANADA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 133 CANADA: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 134 CANADA: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 135 CANADA: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
     13.3 EUROPE 
             13.3.1 EUROPE: VIDEO STREAMING SOFTWARE MARKET DRIVERS
             13.3.2 EUROPE: RECESSION IMPACT
                       TABLE 136 EUROPE: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 137 EUROPE: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                       TABLE 138 EUROPE: MARKET, BY SOLUTION, 2019–2023 (USD MILLION)
                       TABLE 139 EUROPE: MARKET, BY SOLUTION, 2024–2029 (USD MILLION)
                       TABLE 140 EUROPE: MARKET, BY SERVICE, 2019–2023 (USD MILLION)
                       TABLE 141 EUROPE: MARKET, BY SERVICE, 2024–2029 (USD MILLION)
                       TABLE 142 EUROPE: VIDEO STREAMING SOFTWARE MARKET, BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION)
                       TABLE 143 EUROPE: MARKET, BY PROFESSIONAL SERVICE, 2024–2029 (USD MILLION)
                       TABLE 144 EUROPE: MARKET, BY STREAMING TYPE, 2019–2023 (USD MILLION)
                       TABLE 145 EUROPE: MARKET, BY STREAMING TYPE, 2024–2029 (USD MILLION)
                       TABLE 146 EUROPE: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 147 EUROPE: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
                       TABLE 148 EUROPE: MARKET, BY DELIVERY CHANNEL, 2019–2023 (USD MILLION)
                       TABLE 149 EUROPE: MARKET, BY DELIVERY CHANNEL, 2024–2029 (USD MILLION)
                       TABLE 150 EUROPE: MARKET, BY MONETIZATION MODEL, 2019–2023 (USD MILLION)
                       TABLE 151 EUROPE: VIDEO STREAMING SOFTWARE MARKET, BY MONETIZATION MODEL, 2024–2029 (USD MILLION)
                       TABLE 152 EUROPE: MARKET, BY CONNECTED DEVICE, 2019–2023 (USD MILLION)
                       TABLE 153 EUROPE: MARKET, BY CONNECTED DEVICE, 2024–2029 (USD MILLION)
                       TABLE 154 EUROPE: MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                       TABLE 155 EUROPE: MARKET, BY VERTICAL, 2024–2029 (USD MILLION)
                       TABLE 156 EUROPE: MARKET, BY COUNTRY, 2019–2023 (USD MILLION)
                       TABLE 157 EUROPE: MARKET, BY COUNTRY, 2024–2029 (USD MILLION)
             13.3.3 UK
                       13.3.3.1 Government support to promote local streaming and broadcasting to drive market growth in UK
                                   TABLE 158 UK: VIDEO STREAMING SOFTWARE MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 159 UK: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 160 UK: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 161 UK: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.3.4 GERMANY
                       13.3.4.1 Collaboration of local players against international giants in Germany to drive market growth
                                   TABLE 162 GERMANY: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 163 GERMANY: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 164 GERMANY: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 165 GERMANY: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.3.5 FRANCE
                       13.3.5.1 Large presence of streaming service providers in France to drive market growth
                                   TABLE 166 FRANCE: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 167 FRANCE: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 168 FRANCE: VIDEO STREAMING SOFTWARE MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 169 FRANCE: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.3.6 ITALY
                       13.3.6.1 Increase adoption of streaming media in Italy to contribute to market growth
                                   TABLE 170 ITALY: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 171 ITALY: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 172 ITALY: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 173 ITALY: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.3.7 SPAIN
                       13.3.7.1 Convenience of online streaming and diverse content options to fuel adoption of online video streaming platforms in Spain
                                   TABLE 174 SPAIN: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 175 SPAIN: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 176 SPAIN: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 177 SPAIN: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.3.8 REST OF EUROPE
                       TABLE 178 REST OF EUROPE: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 179 REST OF EUROPE: VIDEO STREAMING SOFTWARE MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                       TABLE 180 REST OF EUROPE: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 181 REST OF EUROPE: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
     13.4 ASIA PACIFIC 
             13.4.1 ASIA PACIFIC: MARKET DRIVERS
             13.4.2 ASIA PACIFIC: RECESSION IMPACT
                       FIGURE 45 ASIA PACIFIC: MARKET SNAPSHOT
                       TABLE 182 ASIA PACIFIC: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 183 ASIA PACIFIC: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                       TABLE 184 ASIA PACIFIC: MARKET, BY SOLUTION, 2019–2023 (USD MILLION)
                       TABLE 185 ASIA PACIFIC: MARKET, BY SOLUTION, 2024–2029 (USD MILLION)
                       TABLE 186 ASIA PACIFIC: VIDEO STREAMING SOFTWARE MARKET, BY SERVICE, 2019–2023 (USD MILLION)
                       TABLE 187 ASIA PACIFIC: MARKET, BY SERVICE, 2024–2029 (USD MILLION)
                       TABLE 188 ASIA PACIFIC: MARKET, BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION)
                       TABLE 189 ASIA PACIFIC: MARKET, BY PROFESSIONAL SERVICE, 2024–2029 (USD MILLION)
                       TABLE 190 ASIA PACIFIC: MARKET, BY STREAMING TYPE, 2019–2023 (USD MILLION)
                       TABLE 191 ASIA PACIFIC: MARKET, BY STREAMING TYPE, 2024–2029 (USD MILLION)
                       TABLE 192 ASIA PACIFIC: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 193 ASIA PACIFIC: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
                       TABLE 194 ASIA PACIFIC: MARKET, BY DELIVERY CHANNEL, 2019–2023 (USD MILLION)
                       TABLE 195 ASIA PACIFIC: MARKET, BY DELIVERY CHANNEL, 2024–2029 (USD MILLION)
                       TABLE 196 ASIA PACIFIC: MARKET, BY MONETIZATION MODEL, 2019–2023 (USD MILLION
                       TABLE 197 ASIA PACIFIC: VIDEO STREAMING SOFTWARE MARKET, BY MONETIZATION MODEL, 2024–2029 (USD MILLION)
                       TABLE 198 ASIA PACIFIC: MARKET, BY CONNECTED DEVICE, 2019–2023 (USD MILLION)
                       TABLE 199 ASIA PACIFIC: MARKET, BY CONNECTED DEVICE, 2024–2029 (USD MILLION)
                       TABLE 200 ASIA PACIFIC: MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                       TABLE 201 ASIA PACIFIC: MARKET, BY VERTICAL, 2024–2029 (USD MILLION)
                       TABLE 202 ASIA PACIFIC: MARKET, BY COUNTRY, 2019–2023 (USD MILLION)
                       TABLE 203 ASIA PACIFIC: MARKET, BY COUNTRY, 2024–2029 (USD MILLION)
             13.4.3 CHINA
                       13.4.3.1 Strong technological background of country and presence of local players to drive market growth
                                   TABLE 204 CHINA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 205 CHINA: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 206 CHINA: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 207 CHINA: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.4.4 JAPAN
                       13.4.4.1 Growing subscription of online video services in Japan to drive market growth
                                   TABLE 208 JAPAN: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 209 JAPAN: VIDEO STREAMING SOFTWARE MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 210 JAPAN: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 211 JAPAN: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.4.5 INDIA
                       13.4.5.1 Adoption of video streaming and use of technological developments in IT to drive market growth in India
                                   TABLE 212 INDIA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 213 INDIA: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 214 INDIA: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 215 INDIA: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.4.6 REST OF ASIA PACIFIC
                       TABLE 216 REST OF ASIA PACIFIC: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 217 REST OF ASIA PACIFIC: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                       TABLE 218 REST OF ASIA PACIFIC: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 219 REST OF ASIA PACIFIC: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
     13.5 MIDDLE EAST & AFRICA 
             13.5.1 MIDDLE EAST & AFRICA: MARKET DRIVERS
             13.5.2 MIDDLE EAST & AFRICA: RECESSION IMPACT
                       TABLE 220 MIDDLE EAST & AFRICA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 221 MIDDLE EAST & AFRICA: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                       TABLE 222 MIDDLE EAST & AFRICA: MARKET, BY SOLUTION, 2019–2023 (USD MILLION)
                       TABLE 223 MIDDLE EAST & AFRICA: VIDEO STREAMING SOFTWARE MARKET, BY SOLUTION, 2024–2029 (USD MILLION)
                       TABLE 224 MIDDLE EAST & AFRICA: MARKET, BY SERVICE, 2019–2023 (USD MILLION)
                       TABLE 225 MIDDLE EAST & AFRICA: MARKET, BY SERVICE, 2024–2029 (USD MILLION)
                       TABLE 226 MIDDLE EAST & AFRICA: MARKET, BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION)
                       TABLE 227 MIDDLE EAST & AFRICA: MARKET, BY PROFESSIONAL SERVICE, 2024–2029 (USD MILLION)
                       TABLE 228 MIDDLE EAST & AFRICA: MARKET, BY STREAMING TYPE, 2019–2023 (USD MILLION)
                       TABLE 229 MIDDLE EAST & AFRICA: MARKET, BY STREAMING TYPE, 2024–2029 (USD MILLION)
                       TABLE 230 MIDDLE EAST & AFRICA: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 231 MIDDLE EAST & AFRICA: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
                       TABLE 232 MIDDLE EAST & AFRICA: MARKET, BY DELIVERY CHANNEL, 2019–2023 (USD MILLION)
                       TABLE 233 MIDDLE EAST & AFRICA: MARKET, BY DELIVERY CHANNEL, 2024–2029 (USD MILLION)
                       TABLE 234 MIDDLE EAST & AFRICA: VIDEO STREAMING SOFTWARE MARKET, BY MONETIZATION MODEL, 2019–2023 (USD MILLION
                       TABLE 235 MIDDLE EAST & AFRICA: MARKET, BY MONETIZATION MODEL, 2024–2029 (USD MILLION)
                       TABLE 236 MIDDLE EAST & AFRICA: MARKET, BY CONNECTED DEVICE, 2019–2023 (USD MILLION)
                       TABLE 237 MIDDLE EAST & AFRICA: MARKET, BY CONNECTED DEVICE, 2024–2029 (USD MILLION)
                       TABLE 238 MIDDLE EAST & AFRICA: MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                       TABLE 239 MIDDLE EAST & AFRICA: MARKET, BY VERTICAL, 2024–2029 (USD MILLION)
                       TABLE 240 MIDDLE EAST & AFRICA: MARKET, BY COUNTRY, 2019–2023 (USD MILLION)
                       TABLE 241 MIDDLE EAST & AFRICA: VIDEO STREAMING SOFTWARE MARKET, BY COUNTRY, 2024–2029 (USD MILLION)
             13.5.3 GULF COOPERATION COUNCIL (GCC)
                       TABLE 242 GCC: MARKET, BY COUNTRY, 2019–2023 (USD MILLION)
                       TABLE 243 GCC: MARKET, BY COUNTRY, 2024–2029 (USD MILLION)
                       TABLE 244 GCC: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 245 GCC: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                       TABLE 246 GCC: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 247 GCC: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
                       13.5.3.1 UAE
                                   13.5.3.1.1 Strong IT infrastructure to support market growth in UAE
                       13.5.3.2 Saudi Arabia
                                   13.5.3.2.1 Investments in AI help to contribute to growth of video streaming in KSA
                       13.5.3.3 Rest of GCC Countries
             13.5.4 SOUTH AFRICA
                       TABLE 248 SOUTH AFRICA: VIDEO STREAMING SOFTWARE MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 249 SOUTH AFRICA: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                       TABLE 250 SOUTH AFRICA: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 251 SOUTH AFRICA: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.5.5 REST OF MIDDLE EAST & AFRICA
                       TABLE 252 REST OF MIDDLE EAST & AFRICA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 253 REST OF MIDDLE EAST & AFRICA: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                       TABLE 254 REST OF MIDDLE EAST & AFRICA: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 255 REST OF MIDDLE EAST & AFRICA: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
     13.6 LATIN AMERICA 
             13.6.1 LATIN AMERICA: MARKET DRIVERS
             13.6.2 LATIN AMERICA: RECESSION IMPACT
                       TABLE 256 LATIN AMERICA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 257 LATIN AMERICA: VIDEO STREAMING SOFTWARE MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                       TABLE 258 LATIN AMERICA: MARKET, BY SOLUTION, 2019–2023 (USD MILLION)
                       TABLE 259 LATIN AMERICA: MARKET, BY SOLUTION, 2024–2029 (USD MILLION)
                       TABLE 260 LATIN AMERICA: MARKET, BY SERVICE, 2019–2023 (USD MILLION)
                       TABLE 261 LATIN AMERICA: MARKET, BY SERVICE, 2024–2029 (USD MILLION)
                       TABLE 262 LATIN AMERICA: MARKET, BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION)
                       TABLE 263 LATIN AMERICA: MARKET, BY PROFESSIONAL SERVICE, 2024–2029 (USD MILLION)
                       TABLE 264 LATIN AMERICA: MARKET, BY STREAMING TYPE, 2019–2023 (USD MILLION)
                       TABLE 265 LATIN AMERICA: VIDEO STREAMING SOFTWARE MARKET, BY STREAMING TYPE, 2024–2029 (USD MILLION)
                       TABLE 266 LATIN AMERICA: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 267 LATIN AMERICA: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
                       TABLE 268 LATIN AMERICA: MARKET, BY DELIVERY CHANNEL, 2019–2023 (USD MILLION)
                       TABLE 269 LATIN AMERICA: MARKET, BY DELIVERY CHANNEL, 2024–2029 (USD MILLION)
                       TABLE 270 LATIN AMERICA: MARKET, BY MONETIZATION MODEL, 2019–2023 (USD MILLION
                       TABLE 271 LATIN AMERICA: MARKET, BY MONETIZATION MODEL, 2024–2029 (USD MILLION)
                       TABLE 272 LATIN AMERICA: MARKET, BY CONNECTED DEVICE, 2019–2023 (USD MILLION)
                       TABLE 273 LATIN AMERICA: MARKET, BY CONNECTED DEVICE, 2024–2029 (USD MILLION)
                       TABLE 274 LATIN AMERICA: MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
                       TABLE 275 LATIN AMERICA: MARKET, BY VERTICAL, 2024–2029 (USD MILLION)
                       TABLE 276 LATIN AMERICA: VIDEO STREAMING SOFTWARE MARKET, BY COUNTRY, 2019–2023 (USD MILLION)
                       TABLE 277 LATIN AMERICA: MARKET, BY COUNTRY, 2024–2029 (USD MILLION)
             13.6.3 BRAZIL
                       13.6.3.1 Growing popularity of video streaming services in Brazil to drive market growth
                                   TABLE 278 BRAZIL: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 279 BRAZIL: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 280 BRAZIL: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 281 BRAZIL: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.6.4 MEXICO
                       13.6.4.1 Geographic advantage of Mexico to boost growth of video streaming services
                                   TABLE 282 MEXICO: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 283 MEXICO: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 284 MEXICO: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 285 MEXICO: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.6.5 ARGENTINA
                       13.6.5.1 Rapid adoption of online video streaming in Argentina to drive market growth
                                   TABLE 286 ARGENTINA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                                   TABLE 287 ARGENTINA: VIDEO STREAMING SOFTWARE MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                                   TABLE 288 ARGENTINA: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                                   TABLE 289 ARGENTINA: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
             13.6.6 REST OF LATIN AMERICA
                       TABLE 290 REST OF LATIN AMERICA: MARKET, BY OFFERING, 2019–2023 (USD MILLION)
                       TABLE 291 REST OF LATIN AMERICA: MARKET, BY OFFERING, 2024–2029 (USD MILLION)
                       TABLE 292 REST OF LATIN AMERICA: MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION)
                       TABLE 293 REST OF LATIN AMERICA: MARKET, BY DEPLOYMENT MODE, 2024–2029 (USD MILLION)
 
14 COMPETITIVE LANDSCAPE (Page No. - 229)
     14.1 OVERVIEW 
     14.2 KEY PLAYER STRATEGIES/RIGHT TO WIN 
               TABLE 294 OVERVIEW OF STRATEGIES DEPLOYED BY VIDEO STREAMING SOFTWARE VENDORS
     14.3 REVENUE ANALYSIS 
               FIGURE 46 REVENUE ANALYSIS OF KEY PLAYERS IN MARKET (2019–2023)
     14.4 MARKET SHARE ANALYSIS 
               FIGURE 47 MARKET SHARE ANALYSIS OF KEY PLAYERS IN VIDEO STREAMING SOFTWARE MARKET, 2023
               TABLE 295 MARKET: DEGREE OF COMPETITION
     14.5 BRAND/PRODUCT COMPARISON 
               FIGURE 48 MARKET: BRAND/PRODUCT COMPARATIVE ANALYSIS
     14.6 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023 
             14.6.1 STARS
             14.6.2 EMERGING LEADERS
             14.6.3 PERVASIVE PLAYERS
             14.6.4 PARTICIPANTS
                       FIGURE 49 VIDEO STREAMING SOFTWARE MARKET: COMPANY EVALUATION MATRIX (KEY PLAYERS), 2023
             14.6.5 COMPANY FOOTPRINT: KEY PLAYERS, 2023
                       14.6.5.1 Company footprint
                                   FIGURE 50 MARKET: COMPANY FOOTPRINT
                       14.6.5.2 Regional footprint
                                   TABLE 296 MARKET: REGIONAL FOOTPRINT
                       14.6.5.3 Offering footprint
                                   TABLE 297 MARKET: OFFERING FOOTPRINT
                       14.6.5.4 Streaming type footprint
                                   TABLE 298 MARKET: STREAMING TYPE FOOTPRINT
                       14.6.5.5 Vertical footprint
                                   TABLE 299 VIDEO STREAMING SOFTWARE MARKET: VERTICAL FOOTPRINT
     14.7 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023 
             14.7.1 PROGRESSIVE COMPANIES
             14.7.2 RESPONSIVE COMPANIES
             14.7.3 DYNAMIC COMPANIES
             14.7.4 STARTING BLOCKS
                       FIGURE 51 MARKET: COMPANY EVALUATION MATRIX (STARTUPS/SMES), 2023
             14.7.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023
                       TABLE 300 MARKET: KEY STARTUPS/SMES
                       TABLE 301 MARKET: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES
     14.8 VALUATION & FINANCIAL METRICS 
               FIGURE 52 EV/EBITDA OF KEY VENDORS
               FIGURE 53 YEAR-TO-DATE (YTD) PRICE TOTAL RETURN AND 5-YEAR STOCK BETA OF KEY VENDORS
     14.9 COMPETITIVE SCENARIO 
             14.9.1 PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 302 MARKET: PRODUCT LAUNCHES & ENHANCEMENTS, AUGUST 2022–APRIL 2024
             14.9.2 DEALS
                       TABLE 303 VIDEO STREAMING SOFTWARE MARKET: DEALS, OCTOBER 2021–MARCH 2024
 
15 COMPANY PROFILES (Page No. - 248)
     15.1 INTRODUCTION 
(Business overview, Products/Solutions/Services offered, Recent developments & MnM View)*
     15.2 MAJOR PLAYERS 
             15.2.1 IBM
                       TABLE 304 IBM: COMPANY OVERVIEW
                       FIGURE 54 IBM: COMPANY SNAPSHOT
                       TABLE 305 IBM: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 306 IBM: PRODUCT LAUNCHES/ENHANCEMENTS
             15.2.2 BRIGHTCOVE
                       TABLE 307 BRIGHTCOVE: COMPANY OVERVIEW
                       FIGURE 55 BRIGHTCOVE: COMPANY SNAPSHOT
                       TABLE 308 BRIGHTCOVE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 309 BRIGHTCOVE: PRODUCT LAUNCHES
                       TABLE 310 BRIGHTCOVE: DEALS
             15.2.3 KALTURA
                       TABLE 311 KALTURA: COMPANY OVERVIEW
                       FIGURE 56 KALTURA: COMPANY SNAPSHOT
                       TABLE 312 KALTURA: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 313 KALTURA: PRODUCT LAUNCHES/ENHANCEMENTS
                       TABLE 314 KALTURA: DEALS
             15.2.4 EDGIO
                       TABLE 315 EDGIO: COMPANY OVERVIEW
                       FIGURE 57 EDGIO: COMPANY SNAPSHOT
                       TABLE 316 EDGIO: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 317 EDGIO: DEALS
             15.2.5 VIMEO
                       TABLE 318 VIMEO: COMPANY OVERVIEW
                       FIGURE 58 VIMEO: COMPANY SNAPSHOT
                       TABLE 319 VIMEO: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 320 VIMEO: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 321 VIMEO: DEALS
             15.2.6 AGILE CONTENT
                       TABLE 322 AGILE CONTENT: COMPANY OVERVIEW
                       FIGURE 59 AGILE CONTENT: COMPANY SNAPSHOT
                       TABLE 323 AGILE CONTENT: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 324 AGILE CONTENT: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 325 AGILE CONTENT: DEALS
             15.2.7 HAIVISION
                       TABLE 326 HAIVISION: COMPANY OVERVIEW
                       FIGURE 60 HAIVISION: COMPANY SNAPSHOT
                       TABLE 327 HAIVISION: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 328 HAIVISION: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 329 HAIVISION: DEALS
             15.2.8 PANOPTO
                       TABLE 330 PANOPTO: COMPANY OVERVIEW
                       TABLE 331 PANOPTO: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 332 PANOPTO: PRODUCT LAUNCHES & ENHANCEMENTS
                       TABLE 333 PANOPTO: DEALS
             15.2.9 ENGHOUSE SYSTEMS
                       TABLE 334 ENGHOUSE SYSTEMS: COMPANY OVERVIEW
                       FIGURE 61 ENGHOUSE SYSTEMS: COMPANY SNAPSHOT
                       TABLE 335 ENGHOUSE SYSTEMS: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                       TABLE 336 ENGHOUSE SYSTEMS: PRODUCT LAUNCHES
                       TABLE 337 ENGHOUSE SYSTEMS: DEALS
             15.2.10 AKAMAI
                                   TABLE 338 AKAMAI: COMPANY OVERVIEW
                                   FIGURE 62 AKAMAI: COMPANY SNAPSHOT
                                   TABLE 339 AKAMAI: PRODUCTS/SOLUTIONS/SERVICES OFFERED
                                   TABLE 340 AKAMAI: PRODUCT ENHANCEMENTS
                     15.2.10.3.2 Deals
                                   TABLE 341 AKAMAI: DEALS
*Details on Business overview, Products/Solutions/Services offered, Recent developments & MnM View might not be captured in case of unlisted companies.
     15.3 OTHER PLAYERS 
             15.3.1 NETGEM
             15.3.2 DAILYMOTION
             15.3.3 HIVE STREAMING
             15.3.4 BLUE BILLYWIG
             15.3.5 JW PLAYER
             15.3.6 WOWZA
             15.3.7 VBRICK
             15.3.8 MOVINGIMAGE
             15.3.9 VIDIZMO
             15.3.10 KOLLECTIVE TECHNOLOGY
             15.3.11 DACAST
             15.3.12 MEDIAPLATFORM
             15.3.13 CONTUS TECH
     15.4 STARTUPS/SMES 
             15.4.1 VIXY
             15.4.2 USTUDIO
             15.4.3 VIDYARD
             15.4.4 SPROUTVIDEO
             15.4.5 CASTR
             15.4.6 MUVI
 
16 ADJACENT MARKETS (Page No. - 312)
     16.1 INTRODUCTION 
             16.1.1 RELATED MARKETS
     16.2 VIDEO PROCESSING PLATFORM MARKET 
               TABLE 342 VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2019–2022 (USD MILLION)
               TABLE 343 VIDEO PROCESSING PLATFORM MARKET, BY COMPONENT, 2023–2028 (USD MILLION)
               TABLE 344 VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
               TABLE 345 VIDEO PROCESSING PLATFORM MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
               TABLE 346 VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2019–2022 (USD MILLION)
               TABLE 347 VIDEO PROCESSING PLATFORM MARKET, BY CONTENT TYPE, 2023–2028 (USD MILLION)
               TABLE 348 VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2019–2022 (USD MILLION)
               TABLE 349 VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2019–2022 (USD MILLION)
               TABLE 350 VIDEO PROCESSING PLATFORM MARKET, BY REGION, 2023–2028 (USD MILLION)
               TABLE 351 VIDEO PROCESSING PLATFORM MARKET, BY VERTICAL, 2023–2028 (USD MILLION)
     16.3 VIDEO CONTENT MANAGEMENT SYSTEM MARKET 
               TABLE 352 VIDEO CONTENT MANAGEMENT SYSTEM MARKET, BY COMPONENT, 2019–2026 (USD MILLION)
               TABLE 353 VIDEO CONTENT MANAGEMENT SYSTEM MARKET, BY DEPLOYMENT MODE, 2019–2026 (USD MILLION)
               TABLE 354 VIDEO CONTENT MANAGEMENT SYSTEM MARKET, BY APPLICATION, 2019–2026 (USD MILLION)
               TABLE 355 VIDEO CONTENT MANAGEMENT SYSTEM MARKET, BY INDUSTRY VERTICAL, 2019–2026 (USD MILLION)
               TABLE 356 VIDEO CONTENT MANAGEMENT SYSTEM MARKET, BY REGION, 2019–2026 (USD MILLION)
 
17 APPENDIX (Page No. - 318)
     17.1 DISCUSSION GUIDE 
     17.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 
     17.3 CUSTOMIZATION OPTIONS 
     17.4 RELATED REPORTS 
     17.5 AUTHOR DETAILS 

The study involved four major activities in estimating the video streaming software market. We performed extensive secondary research to collect information on the market, the competitive market, and the parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were employed to estimate the complete market size. After that, we used the market breakup and data triangulation procedures to estimate the market size of the various segments in the video streaming software market.

Secondary Research

In the secondary research process, various sources were referred to to identify and collect information for this study. Secondary sources included annual reports, press releases, and investor presentations of companies; white papers, journals, and certified publications; and articles from recognized authors, directories, and databases. The data was also collected from other secondary sources, such as journals, government websites, blogs, and vendors' websites.

Primary Research

Primary sources were several industry experts from the core and related industries, preferred software providers, hardware manufacturers, distributors, service providers, technology developers, alliances, and organizations related to all segments of the industry's value chain. In-depth interviews were conducted with primary respondents, including key industry participants, subject-matter experts, C-level executives of key market players, and industry consultants, to obtain and verify critical qualitative and quantitative information and assess the market's prospects.

We conducted primary interviews to gather insights, such as market statistics, the latest trends disrupting the market, new use cases implemented, data on revenue collected from products and services, market breakups, market size estimations, market forecasts, and data triangulation. Primary research also helped understand various technology trends, segmentation types, industry trends, and regions. Demand-side stakeholders, such as Chief Information Officers (CIOs), Chief Technology Officers (CTOs), and Chief Security Officers (CSOs); the installation teams of governments/end users using video streaming software solutions & services; and digital initiatives project teams, were interviewed to understand the buyer's perspective on suppliers, products, service providers, and their current use of services, which would affect the overall video streaming software market.

Video Streaming Software Market Size, and Share

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

We used top-down and bottom-up approaches to estimate and forecast the video streaming software and other dependent submarkets. We deployed a bottom-up procedure to arrive at the overall market size using the revenues and offerings of key companies in the market. With data triangulation methods and validation through primary interviews, this study determined and confirmed the exact value of the overall parent market size. We used the overall market size in the top-down procedure to estimate the size of other individual markets via percentage splits of the market segments.

We used top-down and bottom-up approaches to estimate and validate the video streaming software market and other dependent subsegments.

The research methodology used to estimate the market size included the following details:

  • We identified key players in the market through secondary research. We then determined their revenue contributions in the respective countries through primary and secondary research.
  • This procedure included studying top market players' annual and financial reports and extensive interviews for key insights from industry leaders, such as Chief Executive Officers (CEOs), VPs, directors, and marketing executives.
  • All percentage splits and breakups were determined using secondary sources and verified through primary sources.

All the possible parameters that affect the market covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. This data is consolidated and added with detailed inputs and analysis from MarketsandMarkets.

Video streaming software market: Top-down and Bottom-up approaches

Video Streaming Software Market Top Down and Bottom Up Approach

To know about the assumptions considered for the study, Request for Free Sample Report

Data Triangulation

After arriving at the overall market size, the market was split into several segments and subsegments—using the market size estimation processes as explained above. Where applicable, data triangulation and market breakup procedures were employed to complete the overall market engineering process and determine each market segment's and subsegment's exact statistics. The data was triangulated by studying several factors and trends from the video streaming software market's demand and supply sides.

Market Definition

Video streaming enables enterprises to continuously deliver video data to a remote user over a network or the internet. A streaming provider offers various hosting options, such as on-premises and cloud-based, to meet users' needs. Video content such as TV shows, movies, and live streams is delivered on-demand or via live broadcast, usually from a cloud-based network. The video streaming software empowers enterprises to create, store, manage, monitor, and share video content across their systems for internal communication or to present the information externally to a live audience. With different streaming types, such as on-demand or live stream videos, customers can select and watch content with the help of web-based and mobile app-based delivery channels.

Key Stakeholders

  • Video streaming software vendors
  • Technology partners
  • Consulting firms
  • Resellers and distributors
  • Enterprise users
  • Technology providers
  • Value-Added Resellers (VARs)
  • End users
  • System integrators

Report Objectives

  • To define, describe, and forecast the video streaming software market based on offering (solutions and services), streaming type, deployment mode, delivery channel, monetization model, connected devices, verticals, and regions
  • To provide detailed information about the major factors (drivers, opportunities, restraints, and challenges) influencing the growth of the market
  • To analyze the opportunities in the market for stakeholders by identifying the high-growth segments of the market
  • To forecast the market size concerning five regions—North America, Europe, Asia Pacific, the Middle East & Africa, and Latin America
  • To analyze the subsegments of the market concerning individual growth trends, prospects, and contributions to the overall market
  • To profile the key players of the market and comprehensively analyze their market size and core competencies
  • To track and analyze the competitive developments, such as product enhancements, product launches, acquisitions, partnerships, and collaborations, in the video streaming software market globally
  • To profile the key players in the market and comprehensively analyze their market share/ranking and core competencies across segments and subsegments.
  • To track and analyze the competitive developments, such as mergers and acquisitions, product developments, and partnerships and collaborations in the market.

Available Customizations

With the given market data, MarketsandMarkets offers customizations per the company's specific needs. The following customization options are available for the report:

Product Analysis

  • The product matrix provides a detailed comparison of each company's product portfolio.

Geographic Analysis

  • Further breakup of the Asia Pacific market into countries contributing 75% to the regional market size
  • Further breakup of the North American market into countries contributing 75% to the regional market size
  • Further breakup of the Latin American market into countries contributing 75% to the regional market size
  • Further breakup of the Middle Eastern & African market into countries contributing 75% to the regional market size
  • Further breakup of the European market into countries contributing 75% to the regional market size

Company Information

  • Detailed analysis and profiling of additional market players (up to 5)
Custom Market Research Services

We will customize the research for you, in case the report listed above does not meet with your exact requirements. Our custom research will comprehensively cover the business information you require to help you arrive at strategic and profitable business decisions.

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